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Direct Marketing

Effective Email Marketing Tips for Gulf Businesses

Automation, Digital Marketing, Direct Marketing /

List of contents: • Introduction • Understanding the Importance of Email Marketing for Gulf Businesses • Building an Effective Email Marketing Strategy for the UAE and GCC • Best Practices for Email Marketing in Dubai and the GCC • Email Marketing Segmentation: Personalizing Campaigns for Maximum Impact • Leveraging AI-Based Marketing Automation for Enhanced Email […]

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Measuring Social Media ROI: 3 Things to Consider

Leave a Comment / Direct Marketing, Internet Marketing, Social Media, Tips & Techniques /

What’s the ROI of social media? That’s the million-dollar question that every marketer and brand manager would like to answer — and yet, we still can’t do it.Earlier this year, a study reported that 74% of CMOs predicted that 2011 would be the year that social efforts were finally tied to hard ROI. And here we

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