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Brands and businesses are moving away from traditional websites, and placing more and more emphasis on their Facebook pages. This is great from a customer service and interaction standpoint, but certainly muddies the waters from an SEO perspective. It used to be that with the right mix of keyword-laden text, reciprocal links, and clever use

SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” listings on search engines. All major search engines such asGoogle, Yahoo and Bing have such results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers

Businesses are growing more aware of the need to understand and implement at least the basics of search engine optimization (SEO). But if you read a variety of blogs and websites, you’ll quickly see that there’s a lot of uncertainty over what makes up “the basics.” Without access to high-level consulting and without a lot of