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Designing Effective Facebook Ads: Best Practices and Tools

Advertising, Digital Marketing, Facebook, Facebook Marketing, Marketing, Social Media, Social Media Marketing / azghar

In the digital age, social media platforms have become indispensable channels for businesses to connect with their target audience and drive meaningful engagement. Among the myriad of platforms available, Facebook stands out as a powerhouse for reaching a vast and diverse user base. With over 2.8 billion monthly active users, Facebook offers an immense opportunity […]

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10 Must-Know Facebook Ads Tips & Features

Leave a Comment / Facebook, Facebook Marketing, Instagram Tips & Tricks, Social Media, Social Media Marketing / azghar

It’s no secret that paid social is drastically on the rise. Social advertising spend jumped 50% year-over-year in the last quarter of 2015. Social media ad revenue is expected to reach $35.90 billion by 2017, reaching a staggering 16% of the total global digital ad market. Facebook (including Instagram) unsurprisingly comprises a big piece of

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Social Media Platforms Update

Leave a Comment / Facebook, Reference, Social Media, Twitter, YouTube / azghar

While preparing for a recent dinner party, I visited my local overly-priced grocer with the intention of purchasing a few items for a cheese board. Getting cheese from “the nice part of the store” was novel enough for this gal, until I got there and realized the overwhelming amount of dairy at my disposal. I

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How To Improve Your Social Media Marketing

Leave a Comment / Facebook, Facebook Marketing, Instagram Tips & Tricks, Marketing, Pinterest, Social Media, Social Media Marketing / azghar

There are dozens of social networks and while some marketers believe that signing-up for each and everyone is well-worth the effort, others agree that following that practice is rather futile. In the following article, I am going to talk about the three big social networks – Google Plus, Facebook and Twitter. As you certainly know (unless

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How To Increase Your Facebook Posts Engagement [Infographic]

Leave a Comment / Facebook, Facebook Marketing, Internet Marketing, Knowledge Sharing, Social Media, Social Media Marketing, Tips & Techniques / azghar

Why do you need more engagement on your Facebook Posts? Well, other than the obvious, more engagement means higher EdgeRank. Higher EdgeRank means more people will see your content. But how do you get more engagement? Nobody said it’s easy. One thing I can guarantee you right now is that it will not happen overnight.

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Converting Your LIkes To Buys? [Infographic]

Leave a Comment / Facebook, Facebook Marketing, Internet Marketing, Social Media, Social Media Marketing, Tips & Techniques / azghar

And we keep trying to close the gap between discovery and recommendation through Social Media and actual sales. Are Likes eventually turning into Buys? We have been talking about social commerce for a while here at casa de SocialMouths and today, we have a good infographic from the folks at Coupon Cabin that shows some interesting data: The reason

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How To Build A Facebook App With iFrames

Leave a Comment / Design & Development, Facebook, Inspiration & Ideas, Knowledge Sharing, Reference, Resources, Social Media, Tips & Techniques / azghar

Here it is finally, a simple and easy to follow tutorial for al the folks out there interested in using externally hosted content straight inside their Facebook pages. Goals For This Post Provide some clarity about the difference between FBML and iFrames (this is written in plain language for normal people, if you’re a programmer

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The Absolute Professional Social Media Tools

Leave a Comment / Facebook, Facebook Marketing, Pinterest, Resources, Social Media, Social Media Marketing, Tips & Techniques, Twitter / azghar

Comprehensive social media (brand) monitoring & performance optimization can be a daunting task. Tools and technology change like the wind — and new players come and go so quickly. To be effective, smart marketers should have a wide array of tools at their disposal — tools that are not always exclusive to ‘social media’ tools

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Business’ Shift In Focus From Websites To Facebook Pages

Leave a Comment / Facebook, Facebook Marketing, Internet Marketing, Social Media, Social Media Marketing, Tools & Tips / azghar

Companies are pushing their Facebook Pages like never before. No matter where you look – from online advertising and marketing to television and print ads, billboards, and even business cards – you’ll see “Find us on Facebook” or that iconic lower-case “f”. With Facebook’s 800 million users, it only makes sense for companies to place

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