The Power of Professional Branding for Small Businesses In the digital age, small businesses are up against larger and more established competitors who have a significant advantage in resources and brand recognition. But what many small business owners fail to realize is that a powerful brand is one of the best weapons they can have …
Advertising is everywhere. Most of us do our best to ignore, or even block it. However, there are always some campaigns that manage to penetrate through our ambivalence and make us stop and listen. But what makes these successful campaigns different from the ones we avoid? The Gunn Report just produced its list of the …
Here it is finally, a simple and easy to follow tutorial for al the folks out there interested in using externally hosted content straight inside their Facebook pages. Goals For This Post Provide some clarity about the difference between FBML and iFrames (this is written in plain language for normal people, if you’re a programmer …
If you’re like most business owners, getting leads online is the main reason you created a website in the first place. Sure, you may have a stellar SEO campaign, a beautiful design and an über low bounce rate, but without a well-planned contact strategy, you can’t turn those pageviews into conversions. Online conversions aren’t just for ecommerce …
9 Ways to Improve Customer Communication on Your Website Read More »
Designing websites and related media for kids presents plenty of opportunities for Web designers. Openings are available at many businesses and schools, as well as through parents and kids themselves, giving designers many ways to find work on electronic and print projects that appeal to kids. The types of work range from interface designs for …
Editor’s Picks Are They Nuts? Why Pistachio Marketers Bet Big on Internet Memes The “Get Crackin” campaign put pistachios in the hands of Snooki and Keyboard Cat, but is it really an effective drive to purchase? How Does Facebook Compare to the World’s Biggest IPOs? Where does Facebook fall in terms of IPO numbers? You …
45 New Digital Media Resources You May Have Missed Read More »
1. Dan Cederholm Twitter: @simplebits Images: Dribbble Blog: SimpleBits Notebook Employer: Principal/Founder, SimpleBits Cederholm might be best known these days for his work on Dribbble, the invite-only site where designers show off tiny slices of their work for comment and approval. The “invite-only” veneer of exclusivity is just one factor that makes the app red-hot; invitations are often seen …
In today’s marketplace, every company needs an effective website. Of course, the purposes and needs of each company’s site will be unique, but every company should have a site that presents a professional image to visitors. That image should also be an accurate representation of the company and should work with other branding efforts to …
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