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What Facebook Users Are “Liking” [Infographic]

If you ever wonder what kind of content attracts more “Likes” on Facebook, this Infographic is going to give you an idea. The data comes from a study conducted recently even tough it represents a small sample of 1,224 respondents, it will show you a couple of items I’m sure you were not expecting. Let’s […]

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How to Generate Leads from Social Media

Guest post by Sookie Shuenfrom Zoober Inbound. Something big has happened to social media. In case you hadn’t noticed, social media is big – and getting bigger all the time. What was once the domain of just a small number of people is now everyday currency in and outside of business. Facebook, Twitter, LinkedIn etc are now

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20 Ideas for Social Media Content That Engages

The cry of “Content is King”  has been a rallying call for bloggers and on-line publishers for years. Creating and marketing your content is now as easy as typing text and uploading images and videos and then hitting the publishing button. This has been facilitated by the advent of social networks and blogging software that

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5 Reasons Why Facebook Drives Consumer Buying – Infographic

Facebook provides a wide-ranging and encompassing online social network ecosystem that allows you to share music, photos and information that can be seen by your friends in their timeline and ticker. Its impact is also starting to be seen as influencing consumer decisions as people notice online comments by friends on Facebook and make purchases based on

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5 Reasons Images are King with Social Media Marketing

It’s a well-known fact that people are visual. They like things that attract their eyes. Color, images, movement, all these things bring them in and make them stay and brings them back. So why do so many business bloggers forget this little tidbit? Why are their sites filled with words and empty of color, photos,

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The 10 Best Facebook Campaigns

Facebook marketing campaigns seem to be going all warm, caring and fluffy recently as brands realize that solving problems and helping those in need can be a very effective marketing tactic. Three of the Facebook campaigns in this list have an altruistic reason behind their campaigns, from donating $500,000 each to 20 schools to raising funds for

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6 Social Media Networks to Watch

Curiosity is a human trait that makes us want to discover what lies beyond the horizon, over the ocean or what can be seen and experienced from the top of a beckoning mountain. It makes humans take risks that are both life-threatening and potentially rewarding and life-changing. George Mallory, the English mountaineer, and explorer who

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20 Social Media Statistics

These figures reveal the huge black hole that our time disappears into when we visit Facebook, Twitter or YouTube or other social media sites. One in every 7 people on Earth is on Facebook ( This number is calculated by dividing the planets 7 billion people by Facebook’s 1 billion  users) People spend 746 billion minutes per

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6 Ways to Be More Persuasive With Social Media

  How can you be persuasive with consumers on social media? One of the best books on persuasion is called Influence, in which author Robert Cialdini describes six elements of effective persuasion. I share those tactics below and analyze how they can best be applied to a social media audience. 1. Reciprocation – The Oldest Trick

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