In today’s digital age, social media has become an essential tool for businesses and individuals alike to connect with their audience, build brand awareness, and drive meaningful engagement. However, with the ever-increasing number of platforms and the constant need to stay active and relevant, managing social media can be a daunting task. That’s why social …
In what seems like just a blink of an eye, 2016 is in full swing. Before we know it 2017 will be upon us, bringing with it an array of new technologies, developments, and opportunities that can take your startup to the next level. As time moves faster and faster, so too does the human …
The Future of Marketing is Now: 4 Ways to Get Ahead of the Game Read More »
Albert Einstein once said: “Genius is the ability to focus on one particular thing for a long time without losing concentration.” But I’m sure you’ll agree, it’s easy to get distracted online. Sure, you might sit down to work with a plan. But then you open your email or visit Facebook and – all of …
9 Effective Tools for Boosting Audience Engagement Looking to improve your audience engagement? There are a number of different marketing tools online that you can use to engage your customers. These tools are great for small business owners. They don’t usually have the resources or staff to stay on top of their social media, but …
While researching your target market and establishing your industry niche is what will give you the ‘edge’, understanding the strengths and weaknesses of your competitors, and using that information to your advantage, is what will earn you success. Below, we investigate the steps that you need to take in order to complete a digital marketing …
Guide to competitor analysis for digital marketing Read More »
Here it is finally, a simple and easy to follow tutorial for al the folks out there interested in using externally hosted content straight inside their Facebook pages. Goals For This Post Provide some clarity about the difference between FBML and iFrames (this is written in plain language for normal people, if you’re a programmer …
Comprehensive social media (brand) monitoring & performance optimization can be a daunting task. Tools and technology change like the wind — and new players come and go so quickly. To be effective, smart marketers should have a wide array of tools at their disposal — tools that are not always exclusive to ‘social media’ tools …
If your Web site gets great traffic but no sales or sign-ups to back it up, it’s time to take a good, hard look at it. Chances are, your site is scaring off customers. Follow these tips to make your Web site more friendly to customers and encourage better conversion rates. Usability Follow these strategies …
50 Ways Your Web Site Is Discouraging Conversions — and How to Fix It Read More »
When it comes to SEO, most people agree that the most important things a site can have is high quality content and strong inbound links. These are the things the search engines are looking for when determining your ranking and and deciding if your site is the one that is going to meet their searcher’s …
Website speed is a major part of optimizing your websites for users and search engines. The faster your website loads, the less the users have to wait, which will reduce your site’s bounce rate. If your website loads slower, most users will not wait, and will instead look for content on other sites. From the …
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