The topic of social media strategies for businesses has become increasingly important in today’s digital age. With the rise of social media platforms, businesses of all sizes are recognizing the need to establish a strong presence on these platforms to reach and engage with their target audience. A well-crafted social media strategy can help companies […]
20 Strategies For Social Media Growth Read More »
I love small businesses. As a small business, there are many opportunities for growth with a smart marketing strategy. But you’ve probably noticed a problem. Most of the marketing tactics out there are expensive! A simple Facebook or Google ad campaign can cost tens of thousands of dollars. So how can a small business use
25 Online Marketing Tactics For Small Businesses Read More »
It’s no secret that paid social is drastically on the rise. Social advertising spend jumped 50% year-over-year in the last quarter of 2015. Social media ad revenue is expected to reach $35.90 billion by 2017, reaching a staggering 16% of the total global digital ad market. Facebook (including Instagram) unsurprisingly comprises a big piece of
10 Must-Know Facebook Ads Tips & Features Read More »
Whether you are just a freelancer, starting a small business, or have been in business for years, marketing is essential as it communicates your company to existing and potential clients. It gets your business out there and helps to attract new customers while winning more work from existing ones. Without it, you might be missing
100 Marketing Tips For Small Businesses Read More »
In what seems like just a blink of an eye, 2016 is in full swing. Before we know it 2017 will be upon us, bringing with it an array of new technologies, developments, and opportunities that can take your startup to the next level. As time moves faster and faster, so too does the human
The Future of Marketing is Now: 4 Ways to Get Ahead of the Game Read More »
While preparing for a recent dinner party, I visited my local overly-priced grocer with the intention of purchasing a few items for a cheese board. Getting cheese from “the nice part of the store” was novel enough for this gal, until I got there and realized the overwhelming amount of dairy at my disposal. I
Social Media Platforms Update Read More »
There are dozens of social networks and while some marketers believe that signing-up for each and everyone is well-worth the effort, others agree that following that practice is rather futile. In the following article, I am going to talk about the three big social networks – Google Plus, Facebook and Twitter. As you certainly know (unless
How To Improve Your Social Media Marketing Read More »
Albert Einstein once said: “Genius is the ability to focus on one particular thing for a long time without losing concentration.” But I’m sure you’ll agree, it’s easy to get distracted online. Sure, you might sit down to work with a plan. But then you open your email or visit Facebook and – all of
Amazing Tools & Browser Extensions Read More »
9 Effective Tools for Boosting Audience Engagement Looking to improve your audience engagement? There are a number of different marketing tools online that you can use to engage your customers. These tools are great for small business owners. They don’t usually have the resources or staff to stay on top of their social media, but
Tools for Boosting Audience Engagement Read More »
While researching your target market and establishing your industry niche is what will give you the ‘edge’, understanding the strengths and weaknesses of your competitors, and using that information to your advantage, is what will earn you success. Below, we investigate the steps that you need to take in order to complete a digital marketing
Guide to competitor analysis for digital marketing Read More »
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